Sprout World Startup Fights Off Copycats: A Business Case on Online Counterfeiting
Want to access the full set of the IP Strategy Industry Lessons Learned business cases? Download them here. Sprout World was founded by an ambitious group of student inventors who ended up creating a novel eco-friendly, sustainable cedar pencil with a water-activated...
The Michelle Phan Controversy: A Business Case on Influencers, YouTube & Copyright Infringement
Want to access the full set of the IP Strategy Industry Lessons Learned business cases? Download them here. Influencer Michelle Phan landed in costly legal controversy after spending years building herself into a beauty industry titan from posting high-quality makeup...
Hayley Paige Bridal: A Business Case on Trademark Rights for Employees
Want to access the full set of the IP Strategy Industry Lessons Learned business cases? Download them here. The Hayley Paige Bridal controversy between wedding dress designer Hayley Paige Gutman from the popular television series, “Say Yes To The Dress” and JLM...