Should You Trademark a Cultural Staple? The Chili Crunch Debate

Should You Trademark a Cultural Staple? The Chili Crunch Debate

Chef David Chang’s recent attempt to trademark Chili Crunch, a popular Asian condiment, has sparked a heated discussion in the food industry and beyond. As with many creators and innovators, chefs and food brands often look for ways to stand out, whether it’s through...